Who is Odyssey
Odyssey Sports is a leading Athlete Management Company, which represents some of Australia’s brightest sporting stars as well as future stars of our game across AFL, AFLW, Netball, and Basketball.
Rebranded in 2025, the meaning of Odyssey ‘a long & adventurous journey’ is synonymous with the approach we take to managing our talent throughout their career. We are always engaged in the moment whilst preparing for what is next, always ensuring we take a long term focus.
Odyssey Sports is passionate about the talent it represents. We are dedicated to working closely with each individual to nurture their skills, build on their opportunities and achieve their professional and personal goals, whilst providing expert guidance, direction, commercial savvy and lots of encouragement along the way.
Odyssey Sports is just one many exciting businesses that forms part of the Sports Entertainment Network.
Sports Entertainment Network is a multi-platform content and entertainment group delivering compelling content that leverages and ignites the passion of sports fans around the country. In addition to Odyssey Sports, businesses included within the Sports Entertainment Network are:
Ballpark Entertainment is a full-service sports marketing agency delivering strategic and creative campaigns that connect brands with sports fans. Offering partnership management, public relations, brand strategy, advertising services, events and activations, content creation and premium hospitality experiences.
Rainmaker offers a state of the art studio facility, producing market-leading tailored content, specific for brands and organisations seeking to push a particular message or look. Rainmaker provides broad and customisable solutions to clients. A whole of service package includes production, filming, editing, talent sourcing and delivery, which is one of the many options offered.
The AFL Record produces all weekly match-day magazine content, including the AFL’s official match-day publication, as well as AFLW publications, the AFL Season Guide, Marsh Community Series, International Rules Series, along with the AFL Finals and Toyota AFL Grand Final editions. The AFL Record has been the official match-day program for more than 100 years.
SEN is our 24/7 sports brand – delivering the most up-to-date, relevant and comprehensive sports coverage to passionate sports fans via radio, live streaming and on-demand audio, video and news content through the SEN app and website. SEN boasts many of the biggest names in sport delivering sports-talk content around the clock as well as live play-by-play commentary of AFL, NRL, Cricket and A-League matches and much, much more. If it’s happening in sport here or internationally, you’ll hear it on SEN.